After experiencing several years of declines due to the nationwide recession, franchising is once again on the rise in the United States.
Author: Matthew Kreutzer, Las Vegas Franchise Attorney
Mr. Kreutzer concentrates his practice in franchising, with an emphasis in transactional franchise law and franchise litigation.
He has spent more than 15 years working with individuals and companies on issues relating to the franchise relationship.
Experienced in all facets of franchise law, Mr. Kreutzer assists both start-up and mature franchisors with developing, protecting and licensing their franchise and distribution systems. As part of this practice, he counsels companies regarding the laws and regulations pertaining to franchising nationwide and assists them in creating their contracts, Franchise Disclosure Documents, and other critical operational documents. He also responds to state administrative inquires and investigations, and obtains exemptions and interpretive opinions from regulatory agencies.
With his background in franchise litigation, Mr. Kreutzer understands the risks inherent in the relationship and works with his clients to limit those risks so that those franchisors can focus on brand and system growth.
Mr. Kreutzer received his B.A., cum laude, from The American University in 1995 and his J.D. from The George Washington University Law School in 1998. He is a certified specialist in Franchise and Distribution Law by the California State Bar Board of Legal Specialization (the “Board”) and is a Commissioner on the Board’s Franchise and Distribution Law committee.
Mr. Kreutzer is a longstanding officer and member of the California Franchise Law Committee, and is a member of the American Bar Association Forum on Franchising.
Mr. Kreutzer is an AV® Peer-Review Rated attorney by Martindale Hubbell and was named a “Super Lawyer” 2013 - 2017 and a “Rising Star” in 2012 by Mountain States Super Lawyers. He was honored as a “Legal Eagle” by Franchise Times magazine 2013 - 2017, and as one of the “40 Under 40” by In Business Las Vegas in 2010.
He is licensed to practice in the States of Nevada, California and Maryland.
Author of the "Forward Franchising" blog, located at www.forwardfranchising.com
Vegas Inc. Column On Spring Meeting Of Nevada Franchise Business Network
In case you missed the Spring 2012 meeting of the Nevada Franchise Business Network, the weekly business magazine Vegas Inc. just ran a great column about the program.
The “Big Mac” Provision Redux: What About Franchisee Compensation?
In response to last week’s post, I received a question about whether “Big Mac” provisions do, or should, build in compensation for the franchisee who creates a new innovation. I have seen this happen on rare occasions, but in my opinion it’s a bad idea because it discourages positive system change.
When Franchisees Innovate: Discussing The “Big Mac” Provision
Domino’s introduces “Bread Bites,” which were created by a franchisee, following in the footsteps of other franchisee creations like the Big Mac. How do franchisors balance encouraging innovation but also, at the same time, protecting and enforcing brand quality and system standards?
Best Franchise Times Article Ever (But Then Again, I Am Biased)
Check out April’s edition of Franchise Times magazine for what is arguably one of the greatest profile pieces to ever appear in that periodical (or any other, for that matter). But then again, I am biased because it’s about me.
An Illustration Of Changing Consumer Patterns And System Evolution: Best Buy To Close 50 Stores
Big box retailer Best Buy is closing 50 large format stores and opening 100 smaller ones to respond to changing consumer tastes. Best Buy’s experience is an excellent lesson for franchisors in demonstrating how systems must evolve to survive.
Forward Franchising 