This weekend, Forward Franchising goes on the road: I will be blogging from the 2010 West Coast Franchise Expo, which is taking place from Friday, November 5th through Sunday, November 7th at the Los Angeles Convention Center.
Author: Matthew Kreutzer, Las Vegas Franchise Attorney
Mr. Kreutzer concentrates his practice in franchising, with an emphasis in transactional franchise law and franchise litigation.
He has spent more than 15 years working with individuals and companies on issues relating to the franchise relationship.
Experienced in all facets of franchise law, Mr. Kreutzer assists both start-up and mature franchisors with developing, protecting and licensing their franchise and distribution systems. As part of this practice, he counsels companies regarding the laws and regulations pertaining to franchising nationwide and assists them in creating their contracts, Franchise Disclosure Documents, and other critical operational documents. He also responds to state administrative inquires and investigations, and obtains exemptions and interpretive opinions from regulatory agencies.
With his background in franchise litigation, Mr. Kreutzer understands the risks inherent in the relationship and works with his clients to limit those risks so that those franchisors can focus on brand and system growth.
Mr. Kreutzer received his B.A., cum laude, from The American University in 1995 and his J.D. from The George Washington University Law School in 1998. He is a certified specialist in Franchise and Distribution Law by the California State Bar Board of Legal Specialization (the “Board”) and is a Commissioner on the Board’s Franchise and Distribution Law committee.
Mr. Kreutzer is a longstanding officer and member of the California Franchise Law Committee, and is a member of the American Bar Association Forum on Franchising.
Mr. Kreutzer is an AV® Peer-Review Rated attorney by Martindale Hubbell and was named a “Super Lawyer” 2013 - 2017 and a “Rising Star” in 2012 by Mountain States Super Lawyers. He was honored as a “Legal Eagle” by Franchise Times magazine 2013 - 2017, and as one of the “40 Under 40” by In Business Las Vegas in 2010.
He is licensed to practice in the States of Nevada, California and Maryland.
Author of the "Forward Franchising" blog, located at www.forwardfranchising.com
Update: Domino’s Chief Marketing Officer Talks “Radical Transparency”
One of the most interesting stories of the year is the unusual marketing strategy by pizza franchising behemoth Domino’s. In case you missed it, earlier this year Domino’s grabbed the public’s attention with its bold new advertising plan which featured the company admitting that its pizza wasn’t very good, and followed that with an entreaty asking the public to give Domino’s another chance with its new, improved-recipe pizza.
Boosting Sales During A Recession
A recent New York Times story highlights the bold strategy of franchise company Firehouse Subs to stay competitive during the recession.
Are Your Franchisees Really Your Employees? Giving Further Consideration To Awuah v. Coverall
Over the past several months, the blog post that has consistently received the most attention is Awuah v. Coverall: Is The Franchising Model Really At Risk? This is no real surprise, as the Awuah decision has garnered much attention as an area of concern for franchisors. As I recently gave a presentation to the Nevada Franchise Business Network on this topic, I thought I could supplement that post with some of the material I covered in my presentation. This blog post is a summary of the material I covered.
The Small Business Jobs Act Of 2010: Key Tax Features
On September 27, 2010, President Obama signed into law the Small Business Jobs Act of 2010 (the “Act”) which includes a number of tax breaks and incentives for businesses. The Act contains several tax initiatives designed to assist small businesses. The following is a brief overview of the most important tax-related changes in the Act.
Update: House Approves Small Business Bill; Obama Expected To Sign Monday
Well, here’s some good news on the economic front: as expected, the House approved the small business bill I reported on last week. The measure passed by a vote of 237-187, with all but thirteen Democrats and one Republican supporting the bill.
Forward Franchising 