Last year, I wrote this post about a lawsuit by actor Jesse Eisenberg against the producers of a direct-to-video, low-budget horror movie Camp Hell. Because he was in the movie for only a few minutes, he was surprised to see that his face was prominently featured on the cover of the DVD, implying that he starred in the film. The actor has won the first round of motions, with the court ruling that he has the right to proceed with his lawsuit.
A man in the United Kingdom was recently served with a lawsuit through Facebook. How did this happen, and what are the risks of living through social networks?
A recent lawsuit filed by sandwich franchisor Capriotti’s underlines the importance of brand management for franchise companies. The franchisor sued its Las Vegas-based franchisee, seeking to terminate the franchise agreement in reaction to the franchisee’s co-advertising campaign with a strip club, featuring the tagline “a match made in Vegas heaven: boobs and Bobbies.”