One of the most misunderstood aspects of California’s franchise law is its regulation of negotiated sales. Under the law, if a California franchisee has been given a “special deal” that is not part of the franchisor’s standard offering, then the franchisor may be required to disclose the terms of that deal to subsequent California franchisees during the following year. How can your franchise comply with the law?
Category: The Business of Franchising
“Where’s The Beef?” Gets Resurrected: Why It’s Important To Maintain Your Trademark Registrations
The latest example of 80s influence on pop culture is Wendy’s recent resurrection of its “Where’s The Beef?” campaign. The renewal of the old campaign serves as a valuable reminder of the importance of maintaining your trademark registrations, even on older trademarks.
Nevada Franchise Business Network: Fall 2011 Meeting
The next meeting of the Nevada Franchise Business Network is scheduled to occur on Tuesday, September 27, 2011 at Cili restaurant in Bali Hai Country Club, 5160 Las Vegas Boulevard South, Las Vegas, NV 89119. The topic of the meeting is “Marketing Strategies for Building Your Brand: Merging Traditional and New Media” and will feature guest speaker Darcy K. Neigbors, Founder and CEO of CIM Marketing Partners.
Your Franchisor Just Declared Bankruptcy. Now What?
When I am counseling prospective franchisees (or even when I am representing a franchisor in discussions with a prospective franchisee), one of the most common questions I get is “what happens if the franchisor declares bankruptcy?” A new article in Inc. magazine addresses this question.
Should Franchisees Be Permitted To Operate Their Own Websites?
A recent blog post asserts three reasons why a franchisee should be permitted to operate his or her own website, in addition to a specific social media page / identity. But is it a good idea for a franchisor to allow dozens, or hundreds, of individual franchisee websites?
July 20 Webinar Now Available Online
If you missed the July 20, 2011 webinar on franchise sales, you’re in luck: the entire webinar, plus the materials, is now available online. Read the story for the link.
Forward Franchising 